Televisionaries Inside the Chaos and Innovation of the Digital Revolution edition by Marc L Tayer Humor Entertainment eBooks
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Televisionaries is the captivating inside story of the digital television revolution, featuring the engineers, entrepreneurs, and media titans who made it happen.
During the 1980s, conventional wisdom held that "Japan Inc." would become the leading economic power, with its new HDTV technology dominating the next generation of consumer electronics. In response, European countries funded a billion-dollar HDTV activity designed to keep the Japanese at bay. But both solutions had a fatal flaw - they were based on analog technology.
With the world's eyes diverted overseas, General Instrument (GI) harbored a secret project in its San Diego labs. The notion of transforming television from its analog roots to the zeros and ones of computers was deemed impossible at the time. Undaunted, GI boldly developed the world's first digital television system, upsetting the status quo on three continents. Digital TV soon became a reality for consumers throughout the world, and the media business was forever changed.
Televisionaries Inside the Chaos and Innovation of the Digital Revolution edition by Marc L Tayer Humor Entertainment eBooks
Thoroughly enjoyed this book. Tells the story of Digital Television from the perspective of one of the major companies who pioneered the technology. Fills in many gaps and great tidbits about the brilliant engineers, the marketing types, the technology Visionaries, the government agencies, and Wall Street people who played significant roles in moving us rapidly from Analog Television in the early 2000's. This book sets the historical event of this particular technology paradigm shift in a beautiful perspective. It also explains how technology lurches forward and periodically stalls and then lurches forward again . Like all great advances this book explains how the beautiful synergy of people, technology, investors, sports advertising. and consumers came together at a brief moment of time to move entertainment technology needle forward significantly. It's also a history book about General Instruments in San Diego and how it came to be a pioneer in MPEG Encoding and Decoding which all enabled what we enjoy and take for granted today. ROKU, YouTube , Direct TV, DISH TV, and Video Streaming all stand on the shoulders of these great men who preceded them. This is their story.Product details
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Televisionaries Inside the Chaos and Innovation of the Digital Revolution edition by Marc L Tayer Humor Entertainment eBooks Reviews
Marc Tayer’s “Televisionaries” is well researched, well told, and often eye-opening as to how engineering innovation, corporate politics, and governmental “we’re here to help” support, collided in the stew that produced the digitization of the video world.
If you worked in or around the creation of digital video industry, this is a must read.
If you’re contemplating new ventures made possible by digital video, this is a must read.
If you’re just plain curious as to how our world has embraced digital video with such a voracious appetite and you find yourself pondering where it may go from here, this is a must read.
Thank you Marc Tayer and thank you General Instrument of San Diego!
Very good history of cable television and the migration to an all digital standard.
I learned so much reading Televisionaries even though I was there during the early years. I can say that Marc was totally accurate in describing the parts that I already knew, so I can only assume that the rest is spot on as well. I found it both entertaining and enlightening and an excellent review of a very interesting time. And I loved the last chapter.
Being part of the bigger team that made this technological television revolution happen and personally knowing many of the people mentioned made reading this book much more fun and personal.
Surprisingly interesting and well written. Amazing process. Extraordinary group of brilliant men.
Very telling of how business is perceived and conducted in the information industry.
Mr. Marc Tayer presents the way it all came about and where it is likely to be heading very well.
Thx
de lamb
I just finished reading the new book Televisionaries by Wharton alum Marc Tayer
Catchy title, representing the overlapping topics of television, and those visionaries who could foresee a digital future (digital revolution), but the book is more than anything a book about business and aggressive competition in the evolving market for entertainment.
As you might expect from a Wharton alum, Marc Tayer talks in great detail of strategies of competitors (including of course Intellectual Property topics) as the market for digital television came to fruition. It was less than 20 years ago that the FCC adopted (December 1996) the new digital US broadcast standard.
The book is organized in four parts
-- "Glory Days"
-- "The Sprint and the Marathon"
-- "The Internet and HDTV"
-- "Where are we and Where are we Going"
Having read this book, I also now know why I have digital surround sounds on my TV’s, and that Marc played an important role in having that enhanced Dolby Digital audio rather than some lesser alternative. Thanks for that, Marc!
Thoroughly enjoyed this book. Tells the story of Digital Television from the perspective of one of the major companies who pioneered the technology. Fills in many gaps and great tidbits about the brilliant engineers, the marketing types, the technology Visionaries, the government agencies, and Wall Street people who played significant roles in moving us rapidly from Analog Television in the early 2000's. This book sets the historical event of this particular technology paradigm shift in a beautiful perspective. It also explains how technology lurches forward and periodically stalls and then lurches forward again . Like all great advances this book explains how the beautiful synergy of people, technology, investors, sports advertising. and consumers came together at a brief moment of time to move entertainment technology needle forward significantly. It's also a history book about General Instruments in San Diego and how it came to be a pioneer in MPEG Encoding and Decoding which all enabled what we enjoy and take for granted today. ROKU, YouTube , Direct TV, DISH TV, and Video Streaming all stand on the shoulders of these great men who preceded them. This is their story.
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